Are you ready to make your side project a success?
Want to quit the 9-to-5 routine and endless meeting days to go independent?
Perfect! You've made it to the right course!
By the end of this course, you'll have the right Indie mindset to succeed your journey. I'm excited to help you become independent by sharing my best practices and work habits from building out several side projects to six-figures annual recurring revenue.
This course guides aspiring entrepreneurs, developers, and creatives, from hobbyists to successful indie developers.
What you'll learn
Building an Indie Mindset
How to set realistic goals, adopt the indie mindset, and embrace the growth journey.
Goal Setting and Planning
Setting and reviewing quarterly goals, using effective management tools, and defining your financial success.
Maintaining Productivity & Focus
Maintaining momentum, handling challenges, developing consistent work habits, and utilizing AI & automations.
Development Best Practices
Organizing projects efficiently, utilizing a personal SDK, and writing tests for productivity.
Marketing and Audience Growth
Building and engaging your audience, optimizing products, and learning from case studies.
Financial Strategies
Monetization techniques, setting financial goals, and reinvesting for growth.
Practical Applications
Learning from real-world examples, repurposing content, and diversifying revenue streams.
Sustaining Your Indie Career
Maintaining motivation, embracing continuous improvement, and adapting to change.
My biggest goal for you
The goal of this course is to give you all the knowledge and techniques that you need to transition yourself into a successful independent creator.
Exclusive discounts to kickstart your indie journey
Get exclusive discounts on tools that save you time and kickstart your journey:
Remarkably, the total value of all discounts amounts to $184, which exceeds the cost of the course itself.
You'll have lifetime access to:
- 31 Individual video lessons
- 5 hours of content
- Bonus resources, including a financial sheet to plan your point of going Indie
- Updates to all future course materials
- A community forum with all other Going Indie members
Who is this course for?
- Aspiring entrepreneurs, developers, and creatives that want to go full-time Indie.
- Successful Indie Developers that are looking to optimize their best practices.
- People who dream of independence and are tired of 9-to-5 jobs and endless meetings
If you're ready to turn your passion into independence, this is the course for you.
I'll see you inside!
Antoine
High-Quality Guest Lectures
This course contains 1-hour long guest lectures with Jordi Bruin and Hidde van der Ploeg, who have both been Indie for several years.
It's important for me to share not only my perspective but also to show you how you can learn from Indie developers in the community.
Here's a preview of me and Jordi:
Course Outline
- Introduction to the Course Structure and Objectives (1:39)
- The Journey Analogy: Bouldering and Side Projects (2:55)
- Setting Realistic Expectations and Goals (4:27)
- Embracing the Journey: Understanding that Success Takes Time (5:41)
- The Myth of Overnight Success: The Angry Birds Example (2:05)
- Embrace Failure as a Learning Tool (4:22)
- Importance of Setting and Reviewing Quarterly Goals (6:09)
- Task and Project Management Tools and Techniques (4:19)
- The Importance of Accountability (4:31)
- Defining Financial Success as an Indie Developer: Need vs. Want (5:37)
- Your Indie Dream Date: Calculate Financial Readiness with this Google Sheet (Resource) (3:17)
- Project Organization and Efficiency (5:27)
- Importance of Writing Tests for Productivity (3:16)
- Deciding What to Build Next: Aligning Interests, Market Needs, and Impact (5:05)
- Practical Design Tips to Keep the Momentum Going (8:58)
- Guest Lecture: 2, 2, 2, with Jordi Bruin (70:51)
- Guest Lecture: Effective Design with Hidde van der Ploeg (57:40)
What students are saying
Though I've only just launched the course, feedback from first students has been incredibly positive. Here’s what they’re saying about their experience with the course:
Meet Your Instructor
Caught in the wild, working while camping and living the Indie Life. (Yes, I need to clean my screen!)
I'm Antoine van der Lee, a former Staff iOS Engineer at WeTransfer who transitioned to full-time Indie Developer.
I've transitioned multiple side projects into six-figure revenues and earned recognition in the Swift community through my blog, SwiftLee, and my developer tool, RocketSim.
Balancing a full-time role at WeTransfer with parenthood, I've developed strategies to nurture side projects alongside family, friends, and sports. I'm thrilled to share my insights and help you transform your passion into a thriving Indie career!
Frequently Asked Questions
I already published my side project and feel like I know what I'm doing. Why would I bother buying this course?
That’s fantastic—you’re off to a great start! But to truly maximize your project’s potential, refining your mindset, habits, and workflow is key. This course goes beyond the basics, offering you advanced strategies and insights that will help you achieve sustainable growth, boost productivity, and avoid common pitfalls. Plus, by joining, you’ll gain access to a supportive community of indie developers, where you can share experiences, get feedback, and expand your network for future collaborations.
Why choose to transition to Indie from a side project rather than going full-time immediately?
Transitioning to Indie immediately can be risky. If your project(s) don't succeed, you might struggle to meet financial obligations. By optimizing your side project for passive income first, you can mitigate these risks and begin your journey with a stable income.
There are more reasons, like investing income until going Indie, but you'll learn those details in the course.
Can I expect more episodes to be added?
Certainly! The current course outline is based on my experience, and I aim to add more content inspired by questions and feedback.
Is this course for app developers only?
No, this course is designed for anyone aspiring to go Indie, whether you're a developer, designer, or another type of creative.
I'm not keen on courses and tend to lose focus easily. Should I still consider this course?
Absolutely. This course is designed with flexibility in mind—you can pick and choose episodes independently. Each episode is kept under 10 minutes, allowing you to make meaningful progress even with limited time.
Is this course useful if I don't want to go full indie?
Absolutely. This course aims to make your side projects successful so you could go indie. Whether or not you make that decision is up to you, but you'll at least have a higher income from your side projects!
Besides, much of what you'll learn in this course applies to full-time jobs, too.
Who are you to give this course?
Before I went Indie, I worked full-time at WeTransfer and managed to grow my side projects to six-figure revenue. At the same time, I've also managed to:
- Marry my wife
- Build my own house
- Meet up with friends & family
- Play golf every week
- Walk the dog three times a day
- Become a dad of two and enjoy time with the family even more
I'm only sharing this to show you there's no excuse: it all comes down to habits, prioritization, and working effectively in the limited time available. This course will teach you all about it.
Do you also have a podcast about Going Indie?
Yes, I do! You can listen anywhere or watch on YouTube.
14-Day Money Back Guarantee
If you're unhappy for any reason, we'll give you your money back.
Conference Talk Testimonials
I’ve delivered multiple conference talks on ‘From Side Project to Going Indie,’ and the feedback has been incredible. This course dives even deeper into the strategies I shared on stage. Here’s what attendees had to say about my talk: